As a London-based digital content creator, I bring a wealth of experience and creativity to every project I undertake. From pre-production to post-production, I specialize in crafting impactful digital content while seamlessly managing social media and YouTube platforms. Whether navigating the vibrant world of entertainment or delving into the informative realm of factual programming, I am driven by a passion for storytelling and innovation. My expertise extends beyond traditional content creation, incorporating AI generation, animation production, color grading, graphic design, audio enhancement, live audio recording, and advanced lighting techniques.

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Currently, I work at ITV Studios, where I manage and create engaging video content for YouTube and social media platforms. My role involves analyzing performance metrics, implementing data-driven strategies, and crafting visually compelling content that resonates with diverse audiences. By leveraging cutting-edge tools and industry insights, I ensure that every piece of content achieves optimal impact and engagement.

Previously, at Little Dot Studios, I served as a Content Manager, overseeing key YouTube channels and implementing strategies to enhance channel performance. My contributions included SEO-focused content optimization, metadata integration, and the creation of custom graphics designed to boost audience engagement. Before that, as a Video Editor at WildBrain Spark, I crafted promotional campaigns for iconic brands like Teletubbies and LEGO, skillfully blending creative and strategic approaches to maximize visibility.

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My journey into the digital content world began at Fu Jen Catholic University and the University of the Arts London, where I refined my skills in video editing, media research, and brand promotion. Through freelance projects and award-winning student films, I developed a tailored approach to content creation, merging creativity with strategic precision.

Over the years, I have embraced various platforms—YouTube, podcasts, and social media—to tell compelling stories and connect with audiences. This has deepened my understanding of audience behavior and honed my ability to deliver data-driven solutions that enhance performance and engagement. My proficiency with industry-standard tools like Adobe Premiere Pro, DaVinci Resolve, Adobe After Effects, and Unreal Engine 5 ensures that each project is delivered with both creativity and technical excellence.

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In summary, I am passionate about crafting content that captivates, informs, and inspires. My comprehensive background in digital content creation and platform management allows me to deliver results that consistently exceed expectations, while my dedication to innovation ensures every project is both memorable and impactful.