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About Me

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As a London-based digital content creator, I bring a wealth of experience to every project I undertake. With specialization in pre-production, production, post-production, and social media and YouTube platform management, I have seamlessly navigated a diverse range of genres, from the exciting world of entertainment to the informative realm of factual content. What sets me apart is not just my strong knowledge of various filming equipment and software, but also my expanded skill set, which includes AI generation, animation production, color grading, graphic design, audio fixing, live audio recording, and expertise in lighting.

Currently, I work at Little Dot Studios as a Content Manager. My role involves managing and analyzing YouTube data, implementing strategic adjustments to enhance channel performance, and overseeing the daily operations of key YouTube channels. I skillfully write and optimize content using SEO best practices, create custom thumbnails, and integrate SEO-optimized metadata to improve content reach. Additionally, I produce visually appealing graphics and content for YouTube and social media, ensuring high engagement and performance.

Previously, I worked at Wildbrain Spark as a video editor, where I crafted engaging promotional content for renowned brands such as Teletubbies and Lego. My responsibilities included video editing and executing online marketing strategies to expand brand visibility and effectively reach target audiences.

My journey into the world of content creation began during my years as a student at Fu Jen Catholic University and the University of the Arts London, where I honed my skills in video editing, media research, and brand promotion. I engaged in freelance video creation, which refined my ability to tailor my approach to meet the unique needs of each project. This experience provided me with practical insights into the industry.

Moreover, I have actively created content for various platforms such as YouTube, podcasts, and social media channels. These endeavors have deepened my appreciation for creativity in content production and equipped me with a keen sense for analyzing audience preferences, which I've skillfully applied throughout my video production career. I manage and optimize YouTube channels, using data-driven strategies to enhance performance and engagement.

In summary, my comprehensive background in content creation, combined with my expertise in social media and YouTube platform management, has molded me into a highly knowledgeable and skilled professional. I am dedicated to consistently delivering top-notch content that captivates audiences and drives results for the brands I work with. My proficiency with industry-standard software such as Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, Adobe After Effects, and Unreal Engine 5 ensures that I bring both creativity and technical excellence to every project.

Professional Competencies

  • Adobe Premiere Pro

  • Final Cut Pro

  • Adobe Audition

  • Edius

  • Adobe Indesign

  • Adobe Media Encoder

  • DaVinci Resolve

  • Unreal Engine 5

  • Blender

  • AI generate

  • Adobe Illustrator

  • Adobe After Effects

  • Adobe Photoshop

  • AVID

  • Ai generate

  • Social Media Management

  • YouTube Channel Management

  • Microsoft Office Suite

  • Media research and analysis

  • Filming and audio recording equipment

  • Native Speaker of Mandarin Chinese

  • Data Analysis

  • Paid social (TikTok, Meta, YouTube, Snapchat)

  • Google Ads Certified

What can I do for you?

  • Comprehensive Video Editing: Proficient in Adobe Premiere Pro, Final Cut Pro, Edius, and DaVinci Resolve to deliver high-quality video content.

  • Story Content and Idea Creation: Skilled in developing engaging storylines and creative concepts for various media projects.

  • Marketing and Content Promotion: Expertise in brand promotion and executing online marketing strategies to enhance visibility and engagement.

  • AI Generated Content Development: Experienced in utilizing AI tools to create innovative content solutions.

  • Animation Production: Capable of producing high-quality animations using Adobe After Effects, Blender, and Unreal Engine 5.

  • Graphic Design and Motion Graphics: Proficient in Adobe Illustrator, Adobe Photoshop, and creating motion graphics.

  • Platform Management: Experienced in managing YouTube channels and social media platforms, including data analysis and optimization.

  • On-Site Video and Audio Recording: Skilled in operating filming and audio recording equipment to capture professional-quality content.

  • Paid Social Advertising: Experienced in managing and executing paid campaigns on platforms like TikTok, Meta, YouTube, and Snapchat.

  • Media Research and Analysis: Conduct comprehensive research to understand audience preferences and enhance content effectiveness.

  • Data Analysis: Utilize data-driven insights to inform strategic adjustments and improve content performance.

  • SEO Optimization: Skilled in writing and optimizing content with SEO best practices to boost engagement and reach.

  • Project Management: Expertise in overseeing all aspects of content production, from pre-production planning to post-production editing and distribution.

  • Multilingual Communication: Fluent in Mandarin Chinese, enhancing communication and content creation for diverse audiences.

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